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The Briefing

Black Minnesotans less likely to travel ‘up north’

While most Minnesotans travel to northern Minnesota regularly, Black residents are evenly split on whether they make the annual trip

Black Minnesotans less likely to travel ‘up north’
About this survey

Conducted July 20 to Nov. 22, 2024, online in English, Spanish, Hmong or Somali

3,399 Minnesota adults

Margin of error ±2.18 percentage points

The snapshot: While most Minnesotans (62%) say they travel to northern Minnesota at least once a year, Black Minnesotans are evenly divided, according to a Minnesota Community Survey of 3,399 adults conducted July 20 to Nov. 22, 2024.

Why this counts: Going “up north" is a defining Minnesota tradition, but our survey reveals sharp disparities in participation.

About this survey

Conducted July 20 to Nov. 22, 2024, online in English, Spanish, Hmong or Somali

Who answered3,399Minnesota adults
AAPOR Response Rate 19%
Margin of error±2.18percentage points for all adults; wider for groups

We mailed invitations to 40,000 Minnesota addresses drawn at random from the U.S. Postal Service's list of residential addresses (a probability-based sample). We weighted the results to match Minnesota adults. Some questions were asked of fewer people; each chart shows its own count.

We follow the transparency standards of the American Association for Public Opinion Research. Our published methods and research on survey quality are at lumaris.com/methods.

This survey was paid for by Lumaris Research.

Question wording

Asked of all respondents

How many trips do you usually take to northern Minnesota each year?

4 or more
3
2
1
0
I already live in northern Minnesota